Winner Takes All
In Google search, being #3 is fine. In Answer Engine Optimization (AEO), if you aren't #1, you don't exist. When a user talks to Siri, they get one result.
The Voice Search Revolution
Voice search and answer engine statistics:
- 50% of searches are voice-based in 2025 (ComScore)
- 71% of consumers prefer voice search over typing (PWC)
- 40% of voice search results come from featured snippets
How to Speak Robot
Answer Engines like simple, direct answers. To win:
- Q&A Format: Literally write the question and the answer
- Schema Markup: Code that tells the engine exactly what you are
- Be Concise: Don't waffle. Answer the user's intent immediately
Featured Snippet Optimization
Featured snippets (Position Zero) are the primary source for voice answers. How to win featured snippets:
- Identify questions your audience asks
- Answer immediately after the question heading
- Keep answers between 40-60 words
- Use schema markup for FAQs
Frequently Asked Questions
What is Answer Engine Optimization (AEO)?
AEO (Answer Engine Optimization) is the practice of optimizing content to appear as the direct answer in voice assistants (Siri, Alexa, Google Assistant) and featured snippets.
How do I optimize for Alexa and Siri?
Structure content in question-and-answer format, keep answers concise (40-60 words), implement FAQ schema markup, and ensure your Google Business Profile is complete.
What is speakable schema and why does it matter?
Speakable schema is structured data that identifies sections of your content suitable for text-to-speech reading.
How can local businesses win voice search?
Optimize your Google Business Profile completely, target conversational local keywords, implement LocalBusiness schema, and earn positive reviews.
Be the Expert
You can't fake this. You need deep, accurate content that answers every specific question. At KSoft Solution, we optimize your content for both traditional search and voice assistants.
